VITAMIN H

Insights & Inspiration from Hahn

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Building an AI Native Culture: Tapping Into Its Predictive Power

AI has grown into a mature and stable tool that can solve a wide range of business problems. However, while the potential benefits of AI are apparent, many marketing agencies are hesitant to take full advantage of them.

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Hahn Successfully Completes Acquisition of Medvoice PR

Hahn Agency Forms Health & Nutrition Practice Group

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Marching Through National Nutrition Month: Celebrating Registered Dietitians as Health Heroes

A time to acknowledge the influence these professionals wield in shaping our dietary choices and fostering collective health and vitality.

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Hahn Launches New Measurement Company

Hahn, a leading predictive marketing and PR agency, is launching Hahn Labs, a new measurement company aiming to redefine how brands understand their return on marketing investment (ROMI).

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Cookie Death Brings New Lift to Measurement

Google’s long-anticipated elimination of cookies, used to track online activity and guide more precise digital ad placement, is finally starting to become reality.

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2024 MARKETING PREDICTIONS

Marketing is an arms race. The more attention one brand gets, the more the others innovate or emulate to regain attention. And right now, there are massive waves churning the seas across industries, technologies and disciplines.

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The Rise of the Zero Consumer: Channel Agnostic, Brand Agnostic, and Patience Agnostic?

This new breed of consumers, referred to as the ‘Zero Consumer’ by Forbes, McKinsey and other global consultancies, is redefining the rules of engagement in today’s marketplace.

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How Harnessing Artificial Intelligence Can Benefit Software Developers

Could the rise of generative AI signal the beginning of the end for human software developers?

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From Small Agency to Data-Powered Shop: Hahn’s Learnings on Securing Data and Trust with Silent Quadrant

Hahn has integrated cybersecurity into our rapid response planning and consulting through our partnership with Silent Quadrant, a digital protection agency.